
Connecting Communities Webinar ft. Magic Johnson
The Connecting Communities campaign virtual event - The Power of Community: Creating strong connections to build your business. Event featured Earvin “Magic” Johnson, NBA Hall of Famer; Nely Galán, a former Entertainment President at Telemundo; and Daniel Lubetzky, Founder and Executive Chairman of KIND Snacks. Responsible for event management/coordination, talent management, scripting, associated thought-leadership content, promotion. Event viewed by over 1,500 attendees.

Mario Lopez Promo Video - Connecting Communities
Promotional video for virtual webinar; responsible for scripting and talent coordination

IAB Newfronts Presentation
CMO, Michael Guth, featured with MAGNA Global; responsible for presentation production, scripting, and event coordination

Adobe Blog - In-House Agency, Kernel, Reimagines Branding
Earned content partnership with Adobe; Spectrum Reach/Kernel as case-study.

Virtual Webinar - AdWeek: Marketing in a Multicultural America
Virtual webinar viewed by 1,500 members of the AdWeek (media agency) community

Marketing Speaker Series ft. Bethany Frankel
Highlights from part 2 of 3, our own series of webinars featuring celebrity entrepreneurs; responsible for scripting, branding, talent management; associated thought-leadership content

Marketing Speaker Series ft. Daymond John
Highlights from part 1 of 3, our own series of webinars featuring celebrity entrepreneurs; responsible for scripting, branding, talent management; associated thought-leadership content

Press Release - Rebuild My Town
November 11, 2020
Additional press pick-up here

Press Release - On Addressability Partnership
Additional press pick-up here

Press Release On Addressability Announcement

Press Release - Waymark Free Video
May 8, 2020
Additional media pickup here

Enterprise Sales Walkthrough Video
June 2019 - Video created to provide enterprise direction and context on using the newest summertime sales initiative presentation. All content (script and PowerPoint) developed by Pamela Myrick

AudienceTrak Ads Everywhere Reporting Announcement
May 2019 - Email announcement written on behalf of leadership and sent to sales teams in all markets

Ads Everywhere Sizzle Video
Aug 2018 - Content and script written in collaboration with Creative to provide sellers with shareable client-facing content

Industry Conference Presentation
May 2019 - presentation created for an industry event that showcases thought-leadership; worked collaboratively with leadership and Creative to create a compelling narrative with research and visualizations that clearly represent the data

OTT & TV Whitepaper
March 2019 - Collaborative thought-leadership showcases industry research in a narrative format

$50M Revenue Milestone
Sept. 2018 - Leadership announcement for weekly enterprise newsletter, The Pulse

Leadership Announcement for New Training Resource
Nov 2018 - Enterprise email written on behalf of leadership which announces a new training initiative for OTT video

Product Model Pitch Video Release
Sept 2019 - Written feature in weekly enterprise newsletter, The Pulse, that references a new sales resource - a model pitch video for the Ads Everywhere product.

Apple TV Enterprise Announcement
Jan 2019 - Article written for enterprise newsletter, The Pulse, to announce Spectrum’s partnership with Apple. Worked with Charter Communications (corporate) to develop copy based on press release

Ads Everywhere Competitive Resources Available
June 2018 - Enterprise email announcing the availability of new competitive resources and teasing product enhancements coming soon

Leadership Announcement for new Product Marketing Homepage
Feb 2019 - Leadership announcement written for enterprise newsletter, The Pulse, to inform sellers of the launch of a new homepage for the Product Marketing team

New Product Trial Announcement
July 2018 - Written for weekly enterprise newsletter, The Pulse, to announce the start of trial launch of a new product, Addressable TV






























